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	<title>India Properties - Real Estate India - Indian Property News Site &#187; Hotel Industry</title>
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		<title>Luxury Brands Prefer Heritage Homes over Five-Star Hotels</title>
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		<pubDate>Wed, 11 Jan 2012 04:16:22 +0000</pubDate>
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				<category><![CDATA[Bangalore]]></category>
		<category><![CDATA[Hotel Industry]]></category>

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		<description><![CDATA[Heritage homes are fast becoming the favourite hunting grounds of luxury brands scouting for premium retailing space in India, where suitable high-end malls are too few and the sales potential at five-star hotels is still uncertain. When designer wear brand Kimaya Fashions searched for a store in Hyderabad, it settled on a 16,000-sq ft bungalow in the upscale Jubilee Hills, in a property with floor area nearly three times the size of its average outlets. French luxury brand Hermes also moved into a Victorian property in Mumbai’s Horniman Circle to retail its popular Birkin bags. “It’s not necessarily out of choice,” says Pradeep Hirani, managing director of Kimaya Fashions, “This [...]]]></description>
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