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« Shriram Properties to Raise Rs 900 cr via IPO | Home | DLF, Parsvnath the sole bidder for MCD Civic Center »

Branded Realtors Explore Foray into Indian Realty

Earlier, it was global real estate consultancies to have made a beeline for India. Close by heels are the brand real estate agents. The example has already been set by the renowned LJ Hooker by setting its office in Bangalore.

Next to follow are Australia based Ray White and US based Century 21 and Remax who are being bullish to carve out a significant niche in fast flourishing Indian real estate. These companies are planning their franchisee model and are looking forward to cater individuals and not the corporate clientele.

Contrary to the local real estate agents with offices at every nook and corner, these branded realtors will have their own website, software to manage all property deals and a network that spans not just national but international boundaries. Incorporating a global network, they are in a look out for cross border deals through NRI investors.

We will bring our international experience to Indian customers. The international exposure will be highly useful to fulfill the need for higher transparency in Indian property market, says Ramneek Bakshi, principal, LJ Hooker.

LJ Hooker may come up with offices and franchisees in major Indian cities. The company is to open 4-5 franchisees by the year end.

News Published Under:   Real Estate India | 1 Comment »

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