| August 15, 2008 | |
Reliance Retail is now entering into a joint venture with leading European supply chain specialist Wincanton for giving a boost to its food and grocery and hypermarket businesses. The venture will do a lot for Indian retail. The synergy would enable Reliance to efficiently run its critical back-end operations, which essentially include warehousing of goods and transporting them to stores on time. The latest move by India’s largest corporate house, which jumped on the retail bandwagon two years ago by promising to do everything on its own, seems to suggest that it now needs a partner for almost every retail initiative.
Industry observers believe that the company has expanded very fast and has managed to set up over 600 stores across various retail formats in less than two years, but its supply chain is in a mess. “How to get the right merchandise to the stores on time has been its biggest problem. You’d often not find the goods you want in Reliance’s food and grocery outlets,” said a source.
News Published Under: Real Estate India, Retail Market in India |
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