TOI Organises Houses ‘N’ Homes to Help Buyers

September 21, 2009	(Be the first to rate this story!)  Loading ...
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For those worried about how to buy their dream house in times of recession, Houses ‘N’ Homes organised by The Times of India in association with JK White Cement at Lajpat Bhawan lawn on Friday proved to be the perfect solution. The two-day fair was inaugurated by Union minister for Coal and Energy, Sriprakash Jaiswal, who was of the view that organising such an event would be beneficial both for the participants and the customers. With as many as 16 stalls ranging from real estate developers, housing consultancy, interiors, housing schemes and vastu consultation, the fair offered a complete solution to the housing problems. Be it design solutions on how to do up your dream home or attractive schemes on white goods to vastu consultation and interior counselling, Houses ‘N’ Homes provided a chance to explore the best housing options like never before.

Eldeco Housing and Industries Ltd, who have earned a name for their work in developing townships in Lucknow, Panipat, Ludhiana and Gurgaon, had much more on offer for Kanpurites through this fair. They presented their scheme of developing duplex houses for the residents. Sunil, marketing head of Raghunath Builders — already a known name in the city after developing the NRI city wit integrated villas — said, “Metros and A-grade cities have reached saturation in terms of townships and integrated societies and hence the group has turned towards Kanpur, it being viewed as a potential market for investment.”

When asked about the effect of recession on the real estate industry, Anshuman Singh, senior marketing manager Eldeco said, “Unlike metros, Kanpur still has got a lot to prove in real estate. Recession has not affected the tier II cities and is thus attracting more and more housing and township developers.” JK White Cement, one of the most promising brands of the city in white goods attracted architects, officials of military engineering services (MES) along with the individuals, who arrived with house and wall-related problems. “The products being economical and durable speak about the brand value and thus attract majority of the locals when it comes to trusting the brand,” said Ajay Jain, area manager of a project by JK White Cement.

Briefing about the trends in the development of housing societies and townships, Nivedita Gupta, sales executive of Dolphin Developers said, “With majority of the cities turning into a concrete jungle, the thrust now is on the outskirts away from the cramped environment of high-rises.” The event is being managed by Good Show Events and Promotions, and the participants in the fair include Raghunath Builders, Rimjhim ISPAT, Eldeco Townships and Housing Ltd, Anand Builders, Agarwal Group, Premier Group, TATA TISCO, Lubi Pumps and Motors, Kutchina, Srishti BS Structures, Corfom Mattresses and Resinova among others.

News Published Under:   Real Estate India, Real Estate Developers |

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